Overview
Salary
50,000 THB ~ 80,000 THB
Industry
Trading(Cosmetics/Healthcare), Manufacturing(Cosmetics/Healthcare)
Job Description
• E-commerce / Online Business Lead
• Drive online sales and business growth across Shopee, Lazada, TikTok Shop, Website, LINE OA, and Social Commerce.
• Manage end-to-end e-commerce operations, including products, pricing, promotions, inventory, orders, fulfilment, and customer experience.
• Optimize marketplace performance through Traffic, Conversion, AOV, Product Mix, Campaigns, Cross-sell, and Upsell.
• Plan and manage Performance Marketing, Affiliate, Creator, and Influencer programs with a focus on ROAS and CAC.
• Develop CRM strategies to improve Retention, Repeat Purchase, and Customer LTV.
• Monitor sales, costs, margins, and profitability by Channel, SKU, and Campaign.
• Analyze business data and KPIs to identify growth opportunities and drive actionable improvements.
• Lead E-commerce, Digital, CRM, and Affiliate teams as a hands-on Player-Coach, while managing agencies and external partners.
• Own the online business end-to-end from Traffic → Conversion → Order → Fulfilment → Customer Experience → Repeat Purchase → Profit.
Qualifications
Requirement
• Approximately 5–10 years of relevant experience, with at least 2–3 years of direct responsibility for Online Revenue, Budget, and Commercial KPIs.
** Years of experience, age, or job title are not strict requirements if the candidate can demonstrate proven, measurable results.
• Proven track record of building or significantly growing an online product/brand, with the ability to analyze data, make data-driven decisions, and independently identify and solve problems.
• Proven experience in building or scaling an online business or brand with measurable results, with a strong understanding of CAC, ROAS, Margin, and Profitable Growth.
• Strong understanding of Performance Marketing, Affiliate, Influencer, and CRM.
• Strong understanding of major Online Marketplaces and Social Commerce channels, including Shopee, Lazada, TikTok Shop, Website, and Social Commerce.
• Proven experience with direct responsibility for Sales Revenue, Marketing Budget, and Profitability.
• Strong understanding of Customer Acquisition, Conversion, and Retention.
• Ability to lead and manage teams and effectively manage Agencies and Outsource Partners to achieve business objectives.
• Strong Ownership and Accountability, with the ability to deliver results according to agreed targets and timelines without requiring continuous follow-up from management.English Level
Level 4 - Conversational Level
Other Language
None
Additional Information
Benefit
• Daily Allowance / Travel Expenses / Parking Fees / Expressway Tolls — reimbursed at actual cost when working outside the office
• Accident Insurance — provided after completing 1 year of employment
• Medical Expense Reimbursement — direct reimbursement through the company
• Children’s Education Allowance per Academic Year
• Provident Fund
• Annual Salary Adjustment / Bonus — based on annual company performance
• Annual Health Check-up
• Annual Holidays
• Financial Assistance for Special Occasions — including marriage, ordination, and bereavement
• Employee Discount on company products
• Training & Professional Development
• Annual Company PartyWorking Hour
08:00 ~ 17:30
Holiday
Saturday
SundayJob Function
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