International KOL & Social Media LeadID:74235

50,000 THB ~ 80,000 THBPathum Wan3 days ago

Overview

  • Salary

    50,000 THB ~ 80,000 THB

  • Industry

    Trading(Cosmetics/Healthcare)

  • Job Description

    - Lead the development of social media strategy across global markets.
    - Manage and execute KOL/Influencer marketing campaigns from brief creation, selection, negotiation, to performance analysis.
    - Oversee day-to-day content planning on major platforms (TikTok, Instagram, Facebook, X, YouTube).
    - Analyze social media performance and provide insights to optimize reach, engagement, and ROI.
    - Stay updated on social media trends, influencer landscape, pop culture, and content formats—especially in beauty/skincare.
    - Collaborate with internal teams (Brand, Creative, E-commerce, Regional) to align campaign direction with business goals.
    - Lead and mentor a small team (1–2 members) to ensure efficient execution of social media activities.
    - Coordinate with external agencies, production teams, and international partners.
    - Manage social media budgets and ensure cost-efficient campaign performance.

Qualifications

  • Requirement

    - Bachelor’s degree in Marketing, Communications, Business, Digital Media, or a related field.
    - Experience in beauty, skincare, cosmetics, or fast paced consumer brands.
    - Strong understanding of social media, digital culture, and the influencer/KOL ecosystem across global platforms.
    - Proven ability to lead social media campaigns or manage KOL/influencer strategies end-to-end.
    - Fluent English communication skills capable of working with global agencies and international PICs.
    - Demonstrated creativity, trend awareness, and ability to craft engaging content directions.
    - Strong leadership and project management skills with the ability to work cross functionally.
    - Data driven mindset with experience interpreting analytics dashboards and campaign performance metrics.

  • English Level

    Level 3 - Business Level

  • Other Language

    Thai

Additional Information

  • Benefit

    - Social Security
    - Health Insurance
    - Provident Fund
    - Annual Health Check-Up
    - Annual Flu Vaccination
    - Annual Salary Adjustment & Performance Bonus
    - Free barista coffee, drinks & snacks
    - Free Traditional Thai Massage service
    - Employee discount on company products

  • Working Hour

    9.00 AM ~ 6.00 PM

  • Holiday

    Sat - Sun

  • Job Function