Brand DirectorID:71585

120,000 THB ~ 200,000 THBRamkhamhaeng/Bangkapi/Bueng Kumabout 13 hours ago

Overview

  • Salary

    120,000 THB ~ 200,000 THB

  • Industry

    Manufacturing(Other)

  • Job Description

    - Build brand identity and awareness through development of brand communication and distribution strategy across portfolio, marketing campaign, and marketing activities nationwide and cross markets.
    - Lead and develop marketing strategy and marketing plan according to the company concept to ensure targets are delivered within the set Marketing budgets.
    - Strategize and execute communication plans across all sales channels (Modern Trade, Retail, E-commerce, Key Accounts).
    - Design and oversee promotional campaigns to drive sales across different channels.
    - Lead and manage the branding team to achieve departmental goals effectively.
    - Monitor campaign outcomes, analyze performance metrics, and prepare detailed reports for strategic adjustments.
    - Utilize online analytics tools such as Social Voice, ChatGPT, Google Analytics, and other relevant platforms to derive insights.
    - Collaborate with internal teams and external partners, including Modern Trade, Retail Chains, and E-commerce platforms, to ensure seamless execution of branding strategies.

Qualifications

  • Requirement

    [Must]

    - Bachelor’s degree or higher in Marketing, Business Administration, or a related field.
    - 5–8 years of experience in branding or marketing within the FMCG or Cosmetic industry.
    - Exceptional creativity and communication skills, both in writing and presentations.
    - Strong leadership skills with the ability to manage cross-functional teams effectively.
    - Good command of speaking and writing in English.

    [Advantage]

    - Experience working with an agency is a strong advantage.
    - Proficiency in online analytics tools such as Social Voice, ChatGPT, and Google Analytics.
    - Comprehensive understanding of consumer buying habits across online and offline channels. Product portfolios, trade, advertising, promotion etc

  • English Level

    Level 3 - Business Level

  • Other Language

    Thai, English

Additional Information

  • Benefit

    -

  • Working Hour

    08.30 ~ 17.30

  • Holiday

    -

  • Job Function